SLRP isn’t just another ramen spot—it’s an extension of the 3Fils philosophy, where bold flavors meet uncompromising quality. Our role has been to shape a creative direction that highlights its rebellious take on traditional ramen, blending Japanese authenticity with unexpected twists. From branding to in-store experiences, every element of SLRP is designed to be as dynamic and satisfying as the bowls it serves.
Our PR strategy for SLRP focuses on making an impact in Abu Dhabi and Dubai’s competitive dining scene. By securing top-tier media placements, crafting compelling brand stories, and launching high-energy campaigns, we’ve positioned SLRP as a must-visit destination for ramen lovers. Limited-time collaborations, strategic partnerships, and press-driven buzz keep the brand top of mind.
Nothing beats the power of word-of-mouth, and our influencer strategy ensures SLRP stays at the center of the conversation. We’ve curated immersive tastings, behind-the-scenes kitchen experiences, and exclusive first-look events to bring influencers into the heart of the brand. Through authentic engagement and shareable moments, we’ve transformed SLRP into a social sensation that keeps customers coming back for more.
